Southwest Florida Real Estate Market Update

The Southwest Florida real estate market continues its transition toward a healthier and more balanced environment for buyers and sellers alike. While inventory levels remain significantly higher than the record-low conditions experienced during 2021 and 2022, demand throughout Naples, Marco Island, Bonita Springs, Estero, Fort Myers, Cape Coral, and the surrounding luxury waterfront communities remains remarkably resilient.

As a Luxury Real Estate Advisor with John R. Wood Christie’s International Real Estate, I closely monitor market conditions throughout Southwest Florida’s premier communities, including Park Shore, Pelican Bay, Old Naples, Aqualane Shores, Port Royal, The Moorings, and Marco Island.

The April 2026 market data reveals a story that many headlines miss: transaction activity is improving, inventory is becoming more balanced, and opportunities exist for both buyers and sellers who understand how to navigate today’s market.

Southwest Florida Market Snapshot

Across Southwest Florida, the market recorded:

• 38,405 new listings
• 24,142 closed sales
• $791,688 average sale price
• 7.45 months of inventory
• 14,996 active listings

Compared to last year, inventory continues to expand while average sale prices have moderated slightly. However, closed sales increased more than 11%, signaling that buyers remain active when homes are priced and positioned correctly.

What This Means

The market is no longer operating under the extreme seller conditions of the pandemic years. Instead, Southwest Florida is experiencing a normalization phase where:

• Buyers have more negotiating leverage.
• Sellers must focus on pricing and presentation.
• Luxury waterfront properties continue attracting affluent domestic and international buyers.
• Well-positioned properties continue selling quickly despite increased competition.

Naples Real Estate Market Report

Naples remains the cornerstone of Southwest Florida luxury real estate.

Naples Market Statistics

• Average Sale Price: $1,128,501
• Active Inventory: 6,001 homes
• Closed Sales: 8,993
• Months Supply: 8.01
• New Listings: 14,179

Although average sale prices have moderated slightly year-over-year, transaction volume increased more than 12%, demonstrating continued confidence in the Naples market.

Naples Luxury Market Insight

Many luxury buyers delayed purchases during periods of elevated interest rates and economic uncertainty. As confidence improves, those buyers are returning to the market, particularly in waterfront and golf-oriented communities.

Several luxury neighborhoods continue commanding exceptional pricing:

• Port Royal average closed price: $20.2M+
• Aqualane Shores average closed price: $9.8M+
• Old Naples average closed price: $6.1M+
• Pine Ridge average closed price: $6.8M+
• Pelican Bay average closed price: $3.1M+

For homeowners in Park Shore, Pelican Bay, Old Naples, The Moorings, and Aqualane Shores, pricing strategy has become more important than ever. Today’s buyers are highly informed and often compare multiple opportunities before making an offer.

Marco Island Market Report

Marco Island continues to demonstrate impressive resilience despite increased inventory.

Current market metrics include:

• Average Sale Price: $1,452,680
• Closed Sales: 852
• Inventory: 511 properties
• Months Supply: 7.20

Notably, average sale prices actually increased year-over-year despite higher inventory levels. Waterfront demand remains particularly strong throughout Marco Island.

Direct waterfront homes averaged more than $3.15 million in closed sales over the past 12 months, highlighting the continued desirability of boating-oriented lifestyles.

Bonita Springs & Estero Market Report

Bonita Springs and Estero remain among Southwest Florida’s most attractive lifestyle-driven markets.

Current statistics include:

• Average Sale Price: $720,443
• Closed Sales: 3,144
• Inventory: 1,562 properties
• Months Supply: 5.96

These markets continue benefiting from strong demand driven by golf communities, gated neighborhoods, and proximity to both Naples and Southwest Florida International Airport.

Communities such as Barefoot Beach, Bonita Bay, Pelican Landing, West Bay Club, and The Colony continue attract affluent buyers seeking luxury amenities and coastal access.

Fort Myers Market Report

Fort Myers continues offering value relative to Naples while benefiting from strong population growth and infrastructure investment.

Current metrics:

• Average Sale Price: $465,465
• Closed Sales: 4,356
• Inventory: 2,724
• Months Supply: 7.50

The market remains attractive to primary residents, investors, and second-home purchasers seeking affordability relative to luxury coastal communities.

Cape Coral Market Report

Cape Coral remains one of the nation’s most active waterfront housing markets.

Current market conditions:

• Average Sale Price: $444,812
• Closed Sales: 5,874
• Inventory: 2,957
• Months Supply: 6.04

As inventory expands, buyers have greater selection, yet waterfront properties and newer construction homes continue attracting strong interest.

Sanibel & Captiva Market Report

Recovery and long-term confidence continue driving activity across Sanibel and Captiva.

Current metrics:

• Average Sale Price: $1,211,754
• Closed Sales: 384
• Inventory: 525
• Months Supply: 16.41

Transaction volume increased significantly year-over-year, suggesting renewed buyer confidence in these highly sought-after island communities.

Key Takeaways for Buyers

1. Inventory levels provide more options than we’ve seen in years.
2. Negotiation opportunities have increased.
3. Luxury inventory remains selective despite overall market expansion.
4. Waterfront and trophy properties continue outperforming many broader market segments.

Key Takeaways for Sellers

1. Proper pricing is critical.
2. Professional marketing creates a larger advantage today than during the pandemic market.
3. Presentation, photography, video, and digital distribution directly influence results.
4. Properties positioned strategically continue selling at premium prices.

Frequently Asked Questions

Is Southwest Florida currently a buyer’s market?

Many Southwest Florida markets have moved toward balanced conditions, with some segments favoring buyers due to increased inventory and longer marketing times.

Are Naples home prices falling?

Naples prices have moderated slightly year-over-year, but long-term appreciation remains strong and luxury demand continues to support values.

Which Southwest Florida markets are strongest right now?

Naples, Marco Island, Pelican Bay, Park Shore, Old Naples, Aqualane Shores, and Port Royal continue demonstrating strong luxury demand.

Is now a good time to buy real estate in Naples?

For many buyers, today’s increased inventory and negotiating opportunities create one of the most favorable buying environments seen in several years.

Is now a good time to sell in Southwest Florida?

Yes—provided the property is priced correctly and marketed effectively. High-quality listings continue attracting significant attention.

Download the Full April 2026 Southwest Florida Market Report

If you’re considering buying, selling, investing, or simply monitoring the market, the full report provides detailed neighborhood-level statistics throughout Southwest Florida.

For a personalized analysis of your home, neighborhood, or investment property, contact Michael Moreiras, Luxury Real Estate Advisor with John R. Wood Christie’s International Real Estate.